Shaping Our Story Together: Strategic Plan, 2019-2028
Southwest Baptist University’s strategic plan, Shaping our Story Together, provides
a roadmap for fulfilling the vision of being the exemplar Christian university, providing
a transformative and holistic educational experience. Ten university goals inspired
unit goals with overlapping, yet distinct, themes that are “bookmarks” in the unfolding
story of SBU.
The Bookmarks
 Engage
An engaging community fosters collaboration on our campuses, in our communities, and
across the globe.
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 Equip
All members of the SBU family — students, faculty, and staff — are equipped in their
roles.
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 Grow
All aspects of the SBU community challenge students to grow in knowledge, wisdom,
and their relationship with Christ. Growth is evident through strategic expansion
to sustain our mission today and in the future.
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 Steward
Through collaboration and teamwork, we achieve a balance between efficiency and effectiveness
to fulfill our mission and vision.
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SBU Strategic Plan
